Keynote Speakers

ICSOB2021 – 12th International Conference on Software Business, December 2021, Drammen, Norway

Letizia Jaccheri (Ph.D. from Politecnico di Torino, Italy) is a Professor at the Department of Computer Science of the Norwegian University of Science and Technology. Jaccheri’s research is on software engineering; entertainment computing; computational creativity; ICT-enabled social innovation. Letizia is the Norwegian representative and Vice President of IFIP TC14 on Entertainment Computing. She has published more than 200 papers in International conferences and journals.

Reimagination of software for sustainability.
by Prof. Letizia Jaccheri


Reimagination of software for sustainability. Artistic software projects have often a social goal and are highly innovative. Our studies in art and software have given the ground for several research directions. The first is the maker movement and its role in educational practices. Typical topics of interest vary from engineering-oriented pursuits such as electronics, robotics, 3D printing to the use of art and craft. Leveraging the beneficial outcomes from the Maker Movement approach and programming languages designed for children, together with a group of researchers, and artists we have designed, implemented and evaluated workshop programs. We have identified the important factors that characterize the design of the activities and the main aspects of children’s engagement in such software-intensive activities. We now focus on cybersecurity for children and with children.
The second research direction is to harness the power of software, increase collective and individual awareness about societal problems and ultimately create the needed intelligence that will lead entrepreneurs and policymakers to innovative solutions for societal challenges towards a sustainable society.
The third is direction gender equality and AI. In the talk, I will start from UN Goal 5, Achieve gender equality and empower all women and girls to contextualize the topic in an open and meaningful context. I present research issues, some from my own projects (see 1,2,3), others from examples of biased technology, like smartphone voice assistants and data sets for job recruiting based on male population.
Then, I present statistics about female presence in education, research and industry. Further, the presentation goes in depth and presents two specific projects we run at the Norwegian University of Science and Technology for increasing gender balance among students and among professors.
These are ADA (URL https://www.ntnu.edu/girls/about-ada) and IDUN (URL https://www.ntnu.edu/idun). The presentation concludes with a list of International projects and resources

Jutta Eckstein works as an independent coach, consultant, and trainer. She has helped many teams and organizations worldwide to make an Agile transition. Jutta is an authors of several books about Agile. Jutta is a member of the Agile Alliance and a member of the program committee of many different American, Asian, and European conferences, where she has also presented her work.

Software Sustainability: Wake-Up Call for Taking Responsibility
by Jutta Eckstein

The increase of digitalization means the software is a key driver for society and the economy. However, this means we can’t keep creating products and without taking responsibility of the impact of the software. For example, IT is predicted to account for 21% of global energy consumption by 2030. If we don’t change the way we implement software, we will add to our carbon footprint. So, it is time to examine how software development can help reduce energy consumption and ensure more – ecological, social & economic – sustainability.
In this keynote, I want to broaden our horizon on having a more holistic perspective on our responsibility for sustainability. I will share both ideas about possibilities and examples from companies who make already an effort in implementing this holistic perspective because sustainability becomes more and more a success factor for every company: For finding and keeping both clients as well as talent. Thus, this session is about raising the awareness of our contribution to more sustainability and hopefully being a wake-up call for taking responsibility.

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